Place the artwork
Position your chosen piece within the gallery space, vertically on the wall.
EXHB. N°05Enter the other
Enter the other
world
Designed to Flow.
A character doesn't have to stay inside a frame.
Engage the iPhone
Activate the HG ARt application and direct your attention toward the artwork, establishing a digital connection.
Enter the world
Experience art in an entirely new dimension.
Not just characters.
A living experience.
This artwork transforms the atmosphere around it.
The evolution
From static to alive.
Static
Alive
One moment
Ever-changing
Observed
Experienced
Easily replicated
Ownership system
Exclusively owned
One authentic passport
Backed by a verified NFT
NFC activation.
Each piece includes:
A dedicated artwork profile
A private collector cabinet
Secure registration and provenance tracking.
Every world has a space
Where memories are made
Five ways to transform your environment.
Space 01Everyday home
Everyday home
moments
Art that just fits your day
You’re making coffee, scrolling your phone, moving from room to room—and the art quietly shifts with you. It’s not a “setup,” it’s just there, like music in the background, changing the feel of the space without asking for attention.
1 / 5Enter the artwork
Experience the world respond to you
AR readySee how AR recognition works with proper framing. This artwork shows proper framing with mat borders, making it perfect for AR recognition. The black space around the artwork allows our system to detect the full piece.Download HQ Art
Download the application to begin the experience.
Submit Access
Give camera access so the system can detect the artwork.
Direct on the artwork
Point the device at the full artwork to recognise the piece.
Enjoy the AR
Watch the artwork extend beyond its physical frame.
Frequently Asked
Everything you need to know about HG ARt and augmented reality experiences.How does AR recognition work?
Our advanced AR system uses computer vision to detect properly framed artworks with mat borders. The space around the artwork allows the system to identify and track the piece for a seamless augmented-reality experience.
What devices are compatible?
HG ARt is designed for modern iPhone and iPad devices. A current operating system and a camera-enabled device provide the best experience.
Do I need special framing?
A clean frame and a visible border create the contrast used to detect the artwork and maintain accurate tracking throughout the experience.
Can I use my own artwork?
The experience is built around Helena’s AR-ready works. Each piece is prepared and tested so its digital layer aligns with the physical artwork.
Is there a subscription fee?
No subscription is required to explore the collection. Availability and access details are shown with each artwork.
How do I get support?
Visit the support page or contact us by email. We will help with installation, artwork recognition and access to the AR experience.
The worlds are only the beginning.
Explore Helena’s art universe
between skins.